{"product_id":"9780814431771-new-sales-simplified","title":"New Sales. Simplified.","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe Essential Handbook for Prospecting and New Business Development\u003cbr\u003eA must-read for sales reps, managers, and professional-services execs looking to do right by loyal customers--and profit from an influx of new accounts.\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eThe lifeblood of your business is a constant flow of \u003cem\u003enew accounts\u003c\/em\u003e.n\u003cstrong\u003eo matter how much repeat business you get from loyal customers.\u003c\/strong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePacked with tested strategies and anecdotes, \u003cem\u003eNew Sales. Simplified.\u003c\/em\u003e offers a proven formula for prospecting, developing, and closing deals.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWith refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, then provides tips to help you achieve the opposite results.\u003c\/p\u003e\n\u003cp\u003eIn \u003cem\u003eNew Sales. Simplified.\u003c\/em\u003e, you will learn how to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIdentify a strategic list of genuine prospects\u003c\/li\u003e\n\u003cli\u003eDraft a compelling, customer focused “sales story”\u003c\/li\u003e\n\u003cli\u003ePerfect the proactive telephone call to get face to face with more prospects\u003c\/li\u003e\n\u003cli\u003eUse email, voicemail, and social media to your advantage\u003c\/li\u003e\n\u003cli\u003ePrepare for and structure a winning sales call\u003c\/li\u003e\n\u003cli\u003eMake time in your calendar for business development activities\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eNew Sales. Simplified.\u003c\/em\u003e is about overcoming and even preventing buyers’ anti salesperson reflex by establishing trust. This book will help you choose the right targets and build a winning plan to pursue them.\u003c\/p\u003e\n\u003cp\u003eNamed by Hubpot as a Top 20 Sales Book of All Time, this easy-to-follow guide will remove the mystery surrounding prospecting and have you ramping up for new business.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56592377905526,"sku":"9780814431771","price":12.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_40626597_3ba05a6c-0fb6-43d8-bdaf-ba2cc1c13c3c.jpg?v=1775687479","url":"https:\/\/www.rarewaves.com\/products\/9780814431771-new-sales-simplified","provider":"Rarewaves.com","version":"1.0","type":"link"}