{"product_id":"9780745340951-from-printing-to-streaming","title":"From Printing to Streaming","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eCultural Production under Capitalism. \u003cp\u003eExplores the impact of digital technologies on the logic of cultural capitalism\u003c\/p\u003e. \u003cp\u003eFor mainstream economics, cultural production raises no special questions: creative expression is to be harvested for wealth creation like any other form of labour. As Karl Marx saw it, however, capital is hostile to the arts because it cannot fully control the process of creativity. But while he saw the arts as marginal to capital accumulation, that was before the birth of the mass media.\u003c\/p\u003e\n\u003cp\u003eEngaging with the major issues in Marxist theory around art and capitalism, \u003cem\u003eFrom Printing to Streaming\u003c\/em\u003e traces how the logic of cultural capitalism evolved from the print age to digital times, tracking the development of printing, photography, sound recording, newsprint, advertising, film and broadcasting, exploring the peculiarities of each as commodities, and their recent transformation by digital technology, where everything melts into computer code.\u003c\/p\u003e\n\u003cp\u003eShowing how these developments have had profound implications for both cultural creation and consumption, Chanan offers a radical and comprehensive analysis of the commodification of artistic creation and the struggle to realise its potential in the digital age.\u003c\/p\u003e\n\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":40869021483105,"sku":"9780745340951","price":140.29,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/52ed1c7c663fc133af26a00b946c5dec_88577024-f966-45a7-b88c-7f285db051db.png?v=1686807414","url":"https:\/\/www.rarewaves.com\/products\/9780745340951-from-printing-to-streaming","provider":"Rarewaves.com","version":"1.0","type":"link"}