{"product_id":"9780415283267-prime-time-animation","title":"Prime Time Animation","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eTelevision Animation and American Culture\u003cbr\u003eThis fascinating book explores the landscape of television animation, from Bedrock to Springfield, and beyond. Addressing key themes and issues such 'class' and 'taste', as well as irony, alienation, and representations of the family.\u003cbr\u003e\u003cp\u003eIn September 1960 a television show emerged from the mists of prehistoric time to take its place as the mother of all animated sitcoms. \u003cem\u003eThe Flintstones\u003c\/em\u003e spawned dozens of imitations, just as, two decades later, \u003cem\u003eThe Simpsons\u003c\/em\u003e sparked a renaissance of primetime animation. This fascinating book explores the landscape of television animation, from Bedrock to Springfield, and beyond.\u003cbr\u003eThe contributors critically examine the key issues and questions, including: How do we explain the animation explosion of the 1960s? Why did it take nearly twenty years following the cancellation of \u003cem\u003eThe Flintstones\u003c\/em\u003e for animation to find its feet again as primetime fare? In addressing these questions, as well as many others, essays examine the relation between earlier, made-for-cinema animated production (such as the Warner \u003cem\u003eLooney Toons\u003c\/em\u003e shorts) and television-based animation; the role of animation in the economies of broadcast and cable television; and the links between animation production and brand image. Contributors also examine specific programmes like \u003cem\u003eThe Powerpuff Girls\u003c\/em\u003e, \u003cem\u003eDaria\u003c\/em\u003e, \u003cem\u003eRen and Stimpy\u003c\/em\u003e and \u003cem\u003eSouth Park\u003c\/em\u003e from the perspective of fans, exploring fan cybercommunities, investigating how ideas of 'class' and 'taste' apply to recent TV animation, and addressing themes such as irony, alienation, and representations of the family.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":56517609685366,"sku":"9780415283267","price":49.02,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_37475428_442a4d60-e946-4ea8-b3b8-f435f677f22b.jpg?v=1762074451","url":"https:\/\/www.rarewaves.com\/products\/9780415283267-prime-time-animation","provider":"Rarewaves.com","version":"1.0","type":"link"}