{"product_id":"9780349113463-the-tipping-point","title":"The Tipping Point","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eHow Little Things Can Make a Big Difference\u003cbr\u003e\u003cb\u003eThe book that changed the way we think: \u003c\/b\u003eThe book that launched Malcolm Gladwell and gave us the phrase 'tipping point'.\u003cbr\u003e\u003cp\u003e\u003cb\u003e'A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him' Michael Lewis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'Hip and hopeful, \u003ci\u003eTHE TIPPING POINT\u003c\/i\u003e is like the idea it describes: concise, elegant but packed with social power. A book for anyone who cares about how society works and how we can make it better' George Stephanopoulos\u003c\/b\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":40943316009057,"sku":"9780349113463","price":10.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_28730875.jpg?v=1722845586","url":"https:\/\/www.rarewaves.com\/products\/9780349113463-the-tipping-point","provider":"Rarewaves.com","version":"1.0","type":"link"}