{"product_id":"9780252045622-front-office-fantasies","title":"Front Office Fantasies","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe Rise of Managerial Sports Media\u003cbr\u003eFront office executives have become high-profile commentators, movie and video game protagonists, and role models for a generation raised in the data-driven, financialized world of contemporary sports. Branden Buehler examines the media transformation of these once obscure management figures into esteemed experts and sporting idols.\u003cbr\u003e\u003cb\u003eThe new sports frontier that turns fans into would-be execs-and transforms the suits into superstars\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Front office executives have become high-profile commentators, movie and video game protagonists, and role models for a generation raised in the data-driven, financialized world of contemporary sports. Branden Buehler examines the media transformation of these once obscure management figures into esteemed experts and sporting idols. \u003cp\u003e Moving from \u003ci\u003eMoneyball\u003c\/i\u003e and \u003ci\u003eFootball Manager\u003c\/i\u003e to coverage of analytics gurus like Daryl Morey, Buehler shows how a fixation on managerial moves has taken hold across the entire sports media landscape. Buehler’s chapter-by-chapter look at specific media forms illustrates different facets of the managerial craze while analyzing the related effects on what fans see, hear, and play. Throughout, Buehler explores the unsettling implications of exalting the management class and its logics, in the process arguing that sports media’s managerial lionization serves as one of the clearest reflections of major material and ideological changes taking place across culture and society. \u003c\/p\u003e\n\u003cp\u003e Insightful and timely, \u003ci\u003eFront Office Fantasies\u003c\/i\u003e reveals how sports media moved the action from the field to the executive suite. \u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41494700621921,"sku":"9780252045622","price":96.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/stand_38090388_a6f73865-3f40-4e11-a43e-8baf25e3254f.jpg?v=1763688999","url":"https:\/\/www.rarewaves.com\/products\/9780252045622-front-office-fantasies","provider":"Rarewaves.com","version":"1.0","type":"link"}