{"product_id":"9780252045530-advertising-revolutionary","title":"Advertising Revolutionary","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe Life and Work of Tom Burrell\u003cbr\u003e\u003cb\u003eThe ad exec who revolutionized the image of Black Americans in advertising\u003c\/b\u003e\u003cp\u003e Over a forty-year career, Chicagoan Tom Burrell changed the face of advertising and revolutionized the industry’s approach to African Americans as human beings and consumers. Jason P. Chambers offers a biography of the groundbreaking creator and entrepreneur that explores Burrell’s role in building brands like McDonald’s and Coca-Cola within a deeply felt vision of folding positive images of Black people into mainstream American life. While detailing Burrell’s successes, Chambers tells a parallel story of what Burrell \u003ci\u003etried\u003c\/i\u003e to do that sheds light on the motivations of advertising creators who viewed their work as being about more than just selling. Chambers also highlights how Burrell used his entrepreneurial gifts to build an agency that opened the door for Black artists, copywriters, directors, and other professionals to earn livings, build careers, and become leaders within the industry. \u003c\/p\u003e\n\u003cp\u003e Compelling and multidimensional, \u003ci\u003eAdvertising Revolutionary\u003c\/i\u003e combines archival research and interviews with Burrell and his colleagues to provide a long overdue portrait of an advertising industry legend and his times. \u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":41593321390177,"sku":"9780252045530","price":103.79,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_26978310.jpg?v=1721400651","url":"https:\/\/www.rarewaves.com\/products\/9780252045530-advertising-revolutionary","provider":"Rarewaves.com","version":"1.0","type":"link"}