{"product_id":"9780141033402-where-good-ideas-come-from","title":"Where Good Ideas Come From","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eThe Seven Patterns of Innovation\u003cbr\u003eIdentifies key principles that are driving force of creativity. This book helps to learn how: a slow hunch can be more valuable than a Eureka moment; the connected 'hive mind' is smarter than the lone thinker; where you think matters just as much as what you're thinking; and, the best ideas come from building on the ideas and inventions of others.\u003cbr\u003e\u003cp\u003e\u003cb\u003eFrom the author of \u003ci\u003eEmergence\u003c\/i\u003e and \u003ci\u003eThe Ghost Map\u003c\/i\u003e, Steven Johnson's \u003ci\u003eWhere Good Ideas Come From: The Seven Patterns of Innovation\u003c\/i\u003e identifies key principles that are the driving force of creativity.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e  Learn how:\u003cbr\u003e\u003cbr\u003eA slow hunch can be much more valuable than a Eureka moment\u003cbr\u003eThe connected 'hive mind' is smarter than the lone thinker\u003cbr\u003eWhere you think matters just as much as what you're thinking\u003cbr\u003eThe best ideas come from building on the ideas and inventions of others\u003cbr\u003e\u003cbr\u003e  From the Renaissance to satellites, medical breakthroughs to social media, Charles Darwin to Marconi, Steven Johnson shows how, by recognising where and how patterns of creativity occur, we can all discover the secrets of inspiration.\u003cbr\u003e\u003cbr\u003e  'Inspirational' - \u003ci\u003eIndependent\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e  'Exhilarating . An entirely new way of looking at almost everything' - \u003ci\u003eGuardian\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e  'A huge diversity of bright ideas' - \u003ci\u003eFinancial Times\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e  'Johnson finds new and original things to say about the nature of innovation, and the different forms it can take' - \u003ci\u003eEconomist\u003c\/i\u003e, Books of the Year\u003cbr\u003e\u003cbr\u003e  'An enthralling work full of counter-intuitive insights' - \u003ci\u003eDaily Mail\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e  \u003cb\u003eSteven Johnson \u003c\/b\u003eis the author of the acclaimed books \u003ci\u003eEverything Bad is Good for You\u003c\/i\u003e, \u003ci\u003eMind Wide Open,\u003c\/i\u003e \u003ci\u003eEmergence \u003c\/i\u003eand \u003ci\u003eInterface Culture\u003c\/i\u003e. His writing appeared in the \u003ci\u003eGuardian\u003c\/i\u003e, the \u003ci\u003eNew\u003c\/i\u003e \u003ci\u003eYorker\u003c\/i\u003e, \u003ci\u003eNation\u003c\/i\u003e and \u003ci\u003eHarper's\u003c\/i\u003e, as well as the op-ed pages of \u003ci\u003eThe New York Times\u003c\/i\u003e and the \u003ci\u003eWall Street Journal\u003c\/i\u003e. He is a Distinguished Writer In Residence at NYU's School Of Journalism, and a Contributing Editor to \u003ci\u003eWired\u003c\/i\u003e.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":30351590522977,"sku":"9780141033402","price":9.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/files\/orig_32395599.jpg?v=1741219627","url":"https:\/\/www.rarewaves.com\/products\/9780141033402-where-good-ideas-come-from","provider":"Rarewaves.com","version":"1.0","type":"link"}