{"product_id":"0602527811796-the-mf-life","title":"The MF Life","description":"\u003cmeta content=\"text\/html; charset=utf-8\" http-equiv=\"Content-Type\"\u003e\u003cp\u003e\u003cspan\u003eSumo Cyco is a four-piece female fronted hard rock band out of Toronto, Canada. Currently gearing up for their debut album Lost in Cyco City. In the last two years, Sumo Cyco has been part of festivals including; NXNE, Warped Tour, S.C.E.N.E \u0026amp; IndieWeek, taking home the title of Indie Week Canada winners. Their sound blends heavy metal guitars, with in your face blast beats, dance hall rhythms, and molten lava female vocals topping it off.\u003cbr\u003eSince forming in 2011, Sumo Cyco has taken a novel approach to releasing music. They have recorded and released 9 singles digitally to date, alongside GrindHouse-esque B-movie videos. The band takes pride in creating a strong online presence, creating their own content, and promoting and marketing it themselves. Sumo Cycos video for Interceptor was featured on YouTuber Ray William Johnsons channel with over 5 million views, after Sever hit her head on a ceiling fan during the video shoot. The viral video was aired on MTVs Ridiculousness and Tosh.O, all creative marketing by the band. SCs music videos have gained hundreds of thousands of views, each one filled with hot, hard, in your face energy, done on a shoestring budget, and directed and produced by the band.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Rarewaves","offers":[{"title":"Default Title","offer_id":31072717373537,"sku":"0602527811796","price":7.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0092\/7504\/8033\/products\/orig_711663_1387607_jpg.jpg?v=1704983909","url":"https:\/\/www.rarewaves.com\/products\/0602527811796-the-mf-life","provider":"Rarewaves.com","version":"1.0","type":"link"}